I believe that most of you already know what is Payment Gateway which allows your customers to pay for their orders conveniently via credit card & debit card. So, do you really need it? The answer is Yes.
Here are the facts that we’ve discovered, why Payment Gateway is important.
Buyers Just Love to Purchase with Credit Card
Based on SiteGiant merchant analysis. An online shop, 75 out of 100 buyers would prefer to use Credit Card to pay for their purchased. The reason behind is because using credit card to make payment, the cardholder will gets reward point or cash rebate from their bank. This will significantly encourage the buyer to spend more with their credit cards.
Increase Buyer Confidence
Did you know that our local payment gateway has HTTPS protection where it’s secured for customers to make payment and your website does not required to purchase any SSL (Security Socket Layer) to prove of web protection.
In addition, your customers will feel safe to pay on the payment gateway where payment gateway provider act as 3rd party intermediary to oversee the overall transaction within you and the buyer
Proper Payment Recording
If you’re still using Manual Bank Transfer payment method, I bet you’re facing the issue of payment conflicts, where sometimes you are unable to keep track on the payment due to Interbank transfer will not display the payer’s name.
Furthermore, you have to rely on your customers to send in bank in slip as notification and human errors might occur. This tedious process can be prevented by using Payment Gateway.
To those who don’t know yet. There are 3 popular Malaysia Payment Gateway Ipay88, MOLPay & eGHL